Course Number and Title:
ENT 106 Business Procedures
Campus Location
- Dover
- Georgetown
- Wilmington
Prerequisites
Prerequisite: (ENT 101 or BUS 101) and CIS 107
Course Credits and Hours
3 credit(s)
3 lecture hours/week
0 lab hours/week
Course Description
This course teaches entrepreneurs to state their business passion in practical terms with methods for analyzing their market and competition, setting achievable goals, and focusing on strategic business planning. Students explore business processes in the entrepreneurial environment. Topics include the probability of risks along with the development of crisis management, disaster recovery, and business continuity plans.
Additional Materials
None
Core Course Performance Objectives (CCPOs)
- Illustrate the value of business planning. (CCC 1, 4, 5; PGC 1, 2, 4)
- Select a business concept, and interpret its industry trends. (CCC 3, 4, 5, 6; PGC 2, 3, 4, 5, 6, 7, 8)
- Describe the role and value of target market identification. (CCC 1, 2, 3, 4, 5, 6; PGC 1, 2, 4, 8)
- Consider competitive analysis and risk management. (CCC 1, 3, 4; PGC 1, 2, 3)
- Illustrate the role and impact of operations and logistics on business functions. (CCC 1, 2, 5; PGC 1, 3, 4, 8)
- Evaluate current and appropriate technologies to support business functions.(PGC 6)
- Explain the value of community involvement and social responsibility in business planning. (CCC 2, 3, 5, 6; PGC 1, 6, 7)
- Illustrate business milestones and the important elements of an exit plan. (CCC 1, 2, 3, 4, 5; PGC 1, 4, 6)
See Core Curriculum Competencies and Program Graduate Competencies at the end of the syllabus. CCPOs are linked to every competency they develop.
Measurable Performance Objectives (MPOs)
Upon completion of this course, the student will:
- Illustrate the value of business planning.
- Identify the components of successful business models and plans.
- Explain various business concepts and their feasibility.
- Determine strategic positioning as it relates to a business's focus.
- Discuss the value of control, creativity, and cash flow to a business.
- Describe business resources that will aid in planning a successful business.
- Select a business concept, and interpret its industry trends.
- Apply feasibility the factors involved in selecting a business venture.
- Identify key stages of development and business milestones.
- Justify the legal formation type of a business.
- Consider options for selecting a company name.
- Identify the products and/or services the business venture proposes to offer.
- Develop company objectives and a mission statement.
- Evaluate past and future growth of the industry.
- Discuss effects of economic conditions of the industry.
- Describe the role and value of target market identification.
- Identify the criteria used in determining a target market.
- Discuss the value of analyzing demographics.
- List the steps in deciding upon a business's geographic location.
- Define consumer lifestyle and psychographic description in selecting target markets.
- Discuss industry trends that affect a business.
- Consider competitive analysis and risk management.
- Give examples of the factors necessary to perform a competitive analysis.
- Explain a company's ability to compete effectively.
- Interpret barriers to entry for a business.
- Rate the different types of strategic risk management plans.
- Evaluate the benefits of a business's strategic position.
- Consider risks that apply to a business and mitigation strategies.
- Explain business continuity, disaster recovery, and crisis management.
- Illustrate the role and impact of operations and logistics on business functions.
- Identify the key elements of the operations section of a business plan.
- Give examples of business facility options.
- Illustrate the value of inventory control and methods to monitor inventory.
- Articulate the value of contingency planning in operations.
- Evaluate current and appropriate technologies to support business functions.
- Classify business functions in accordance to technology support needs.
- Distinguish applicable technologies for a specific business concept.
- Illustrate the benefits of the selected technologies and systems.
- Explain the value of community involvement and social responsibility in business planning.
- Explain the advantages of social responsibility and community involvement.
- Identify aspects of being a good corporate citizen.
- Describe examples of social responsibility activities and projects.
- Illustrate business milestones and the important elements of an exit plan.
- Discuss the value of goal-setting.
- Identify a company vision statement and company goals.
- Explain the value of setting and achieving milestones.
Evaluation Criteria/Policies
The grade will be determined using the Delaware Tech grading system:
90-100 |
= |
A |
80-89 |
= |
B |
70-79 |
= |
C |
0-69 |
= |
F |
Students should refer to the
Catalog/Student Handbook for information on the Academic Standing Policy, the Academic Integrity Policy, Student Rights and Responsibilities, and other policies relevant to their academic progress.
Final Course Grade
Calculated using the following weighted average
Evaluation Measure
|
Percentage of final grade
|
Exams (4) (Summative) (Equally Weighted)
|
50%
|
Business Capabilities Project (Summative)
|
25%
|
Formative Assessments: Homework Assignments (Assignments/Activities/Quizzes, Participation, Discussion Boards, Participation, etc.)
|
25%
|
TOTAL
|
100%
|
Program Graduate Competencies (PGCs are the competencies every graduate will develop specific to his or her major)
- Demonstrate entrepreneurial leadership characteristics.
- Conduct market analysis and opportunity assessment.
- Perform risk assessment and select risk management strategies.
- Articulate a business vision and plan that demonstrates value to the marketplace and the investor.
- Plan capital formation to fund business start-up and operation.
- Utilize effective marketing, advertising and customer strategies.
- Integrate personal, professional, ethical and legal standards into business decision-making.
- Transform innovation into a product or service with sustainable commercial potential.
Core Curriculum Competencies (CCCs are the competencies every graduate will develop)
- Apply clear and effective communication skills.
- Use critical thinking to solve problems.
- Collaborate to achieve a common goal.
- Demonstrate professional and ethical conduct.
- Use information literacy for effective vocational and/or academic research.
- Apply quantitative reasoning and/or scientific inquiry to solve practical problems.
Students in Need of Accommodations Due to a Disability
We value all individuals and provide an inclusive environment that fosters equity and student success. The College is committed to providing reasonable accommodations for students with disabilities. Students are encouraged to schedule an appointment with the campus Disabilities Support Counselor to request an accommodation needed due to a disability. The College's policy on accommodations for persons with disabilities can be found in the College's Guide to Requesting Academic Accommodations and/or Auxiliary Aids Students may also access the Guide and contact information for Disabilities Support Counselors through the Student Resources web page under Disabilities Support Services, or visit the campus Advising Center.